The framework
Most business plans are written, admired and forgotten. Your ORBIT is different — a living strategic framework you build, implement and review as the business develops.
Traditional plans freeze one moment in time. Businesses don't stay still — circumstances change, decisions are made, opportunities appear. A strategy only creates progress if it stays visible, honest and reviewed.
Longer-term ambitions, commercial and personal goals — what success should look and feel like.
Current performance, capacity, resources, finances, strengths and challenges.
Capacity, finance, positioning, operations, confidence, workload, external risks.
No more than three principal areas of strategic focus — not general task lists.
90-day outcomes, measures, milestones, actions, due dates and accountability.
| Stage | What happens |
|---|---|
| 1. Diagnose | Take the two-minute Snapshot, then build your Business Blueprint with Liz in a Power Hour and see the whole business clearly. |
| 2. Explore | A one-to-one Strategic Planning Session or ORBIT Strategy Mastermind explores Outcomes, Reality, Barriers and Initiatives. |
| 3. Focus | You leave with clearer direction, key decisions and an initial set of strategic initiatives. |
| 4. Plan | The 90-Day Programme completes Traction — a detailed, achievable 90-day plan. |
| 5. Build traction | Implement, measure and regularly review your ORBIT. Renew it for each new cycle. |
A short check-in: what progress did you make, what got in the way, what matters most this week, and do you need support or a decision? Traction without excessive administration.
Are the outcomes still right? Has reality changed? Have new barriers appeared? Are the initiatives creating progress? Every review is retained so progress can be seen over time.
Clients on the 90-Day Programme and Boardroom Partnership hold their ORBIT in a dedicated digital workspace — outcomes, initiatives, weekly actions, measures, check-ins, decisions and previous cycles, all in one place.
A service business owner arrives busy but stalled. Their Blueprint reveals under-priced work and no capacity to grow. Their ORBIT sets one outcome (sustainable growth without more hours), an honest reality, two barriers (pricing, capacity) and three initiatives. Ninety days later: prices revised, one service retired, four hours a week recovered — and the next cycle planned.
The ORBIT workspace behind Liz's practice is available to other coaches as their own branded edition — your logo, your domain, your clients, your method. Built and licensed by ATO Insight Solutions; ask Liz about it or enquire directly.
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